What's Love Got to Do with It?

Steve Jobs had a quote that says "The only way to do great work is to do what you love." In hindsight, this is contrary to the typical advice that has been given when finding your purpose and profiting from it. Simply put, we are taught to have job stability versus enjoying your occupation (on an entrepreneur track or working for someone else). With the way that our economy has been over the years, some would say that it's difficult to actually do what you love and get paid to do it. But, I beg to differ. I believe if more people began to identify what they are passionate about, they can place that energy into meeting the needs of others while making a profit from it.

When I have consultations with my clients for business plans I ask them a series of questions, but the two that stand out to me are "Is this something that God has led you to do/What inspired you to do this?" and "Is it your intention to provide this product or service long term?" Usually I hear a passionate story about why they want to pursue that particular business venture, and I almost ALWAYS hear that they want to do it for the long run.

Would you really do something forever if you didn't love it? When love is absent, it makes it hard to stay passionate about it. I think we have to move out of the idea that we have to do things simply to make money. I'm not against making money, I just don't think your love for money should be what drives you into business. (Check out 1 Timothy 6:9-10)

The greatest love story that I'm reminded of God and us. We see this same pattern of unconditional love time and time again. God demonstrated His love for us in multiple ways. When things got tough and his people continued to disappoint Him, it was His LOVE that made Him continue to love us. God knew he had a need to meet, and love pushed him to continue to meet our needs. If He didn't love us, He could have stop trying to reconcile us back to Him a long time ago. (I'm so grateful that He didn't!)

It would help us if we thought the same way about our business ventures. You have people that NEED the skills and expertise that God has given you. Your passions didn't come to you randomly, it was planned. The love you have for fashion is necessary. The love you have for writing is necessary. You don't know who you will reach when you do what you love to do.

So you ask, what's love got to do with it (your business or vision)? It has everything to do with it.

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